/* Pure Esthe LP | 既存サイトのCSSと競合しにくいよう .pure-lp 内に限定 */
.pure-lp {
  --blue: #6e9bb3;
  --pink: #e79bbd;
  --body: #b7b2b0;
  --ink: #1b1718;
  width: 100%;
  max-width: 1200px;
  margin: 0 auto;
  overflow: hidden;
  color: var(--body);
  font-family: "Noto Sans JP", "Hiragino Kaku Gothic ProN", "Yu Gothic", sans-serif;
  font-size: 14px;
  line-height: 1.9;
  box-sizing: border-box;
}
.pure-lp *, .pure-lp *::before, .pure-lp *::after {
  box-sizing: border-box;
}

.pure-lp h1, .pure-lp h2, .pure-lp figure, .pure-lp dl, .pure-lp dd {
  margin: 0;
}

.pure-lp img {
  display: block;
  width: 100%;
  height: auto;
}

.mv-02 {
  margin-top: -240px;
}

.sp {
  display: none !important;
  }

.pc {
  display: block;
  margin: 0 auto;
}

.pure-lp__sp-purchase {
  display: none;
}

.pure-lp__hero {
  padding: 40px 20px;
  text-align: center;
}

.pure-lp__eyebrow {
  color: var(--blue);
  font-family: Georgia, serif;
  font-size: 20px;
  letter-spacing: .28em;
  line-height: 1.5;
}

.pure-lp__logo {
  display: inline-block;
  margin-top: 20px !important;
  color: var(--pink);
  font-size: 35px;
  font-weight: 500;
  letter-spacing: .18em;
  line-height: 1.25;
}

.pure-lp__script {
  width: 35%;
  text-align: center;
  margin: 0 auto !important;
}
.pure-lp__hero-copy {
  margin: 30px 0 30px !important;
  color: #598aa3;
  font-weight: 600;
  font-size: 18px;
  line-height: 2.3;
}

.pure-lp__hero-photo { position: relative; }
.pure-lp__hero-photo > img { width: 100%; }
.pure-lp__feature-badges { position: absolute; left: 2.2%; bottom: 3%; display: flex; gap: 10px; }


.pure-lp__point {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
  align-items: center;
  gap: 3.5%;
  padding: 4.7% 2.6% 0;
}

.pure-lp__point-copy {
  min-width: 0;
  padding: 2% 5%;
}

.pure-lp__point-number {
  width: fit-content;
  margin: 0 auto 20px !important;
  padding: 0 9px 2px;
  border-bottom: 1px solid var(--blue);
  color: var(--blue); font-family: Georgia, serif;
  font-size: clamp(14px, 2vw, 21px); letter-spacing: .18em; line-height: 1.5;
}

.pure-lp__point-copy h2 {
  color: var(--blue);
  font-size: 18px;
  font-weight: 500;
  line-height: 1.9;
  text-align: center;
}

.pure-lp__one-mark {
  display: inline-block;
  color: #382a27; font-family: serif;
  font-size: 2.5em;
  line-height: 1;
  vertical-align: middle;
}
.pure-lp__point-title {
  margin-top: 22px;
  color: #eee;
  font-family: serif;
  font-size: 25px;
  letter-spacing: .08em;
  text-align: center;
}

.pure-lp__body {
  margin-top: 25px;
  color: #534741;
  font-size: 15px;
  line-height: 2;
  font-weight: 500;
}
.pure-lp__point-image {
  min-width: 0;
}

.pure-lp__point-image img {
  width: 100%;
}

.pure-lp__point--one .pure-lp__point-copy {
  padding-top: 4%;
}

.pure-lp__point--two {
  padding-top: 3.2%;}

.pure-lp__point--two .pure-lp__point-copy {
  padding-left: 0; padding-right: 0;
}

.pure-lp__texture {
  position: relative;
}

.pure-lp__point--two .pure-lp__body {
  margin-top: 12px !important;
}

.pure-lp__care-photo {
  position: relative;
}

.pure-lp__point--three {
  padding-bottom: 3.5%;
}

.pure-lp__point--three .pure-lp__body {
  margin-top: 34px !important;
}

/* Series lineup area */
.pure-lp__series {
  position: relative;
  display: grid;
  grid-template-columns: 1.1fr 1fr;
  gap: 4%;
  align-items: center;
  margin: 0 0 20px;
  padding: 4.3% 3.2% 3.5%;
  color: #56748b;
  background: linear-gradient(105deg, #fde7eb 0%, #f0eaf3 48%, #d3edfb 100%);
}

.pure-lp__series-info h2 {
  color: #4e7089;
  font-size: clamp(17px, 2.2vw, 25px);
  letter-spacing: .2em;
  text-align: center;
}

.pure-lp__section-en {
  margin-top: 5px !important;
  color: #8798a6;
  font-size: clamp(10px, 1.35vw, 15px);
  letter-spacing: .22em;
  text-align: center;
}

.pure-lp__lineup {
  margin: 15px !important;
}

.pure-lp__lineup > div {
  display: flex;
  justify-content: space-between;
  gap: 10px; padding: 3px 0;
  font-size: 12px;
  letter-spacing: .05em;
}

.pure-lp__lineup dt, .pure-lp__lineup dd {
  font-weight: 400;
}

.pure-lp__lineup dd {
  white-space: nowrap;
}

.pure-lp__color-heading {
  margin-top: 25px !important;
}

.pure-lp__colors {
  display: flex;
  justify-content: center;
  gap: clamp(12px, 3vw, 30px);
  margin-top: 12px;
}

.pure-lp__colors > div {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 5px;
  color: #6d7c87;
  font-size: clamp(9px, 1.1vw, 12px);
}

.pure-lp__color {
  display: block;
  width: clamp(48px, 7vw, 76px);
  aspect-ratio: 1;
  border: 3px solid #fff;
  border-radius: 50%;
  box-shadow: 0 0 0 1px rgba(255,255,255,.4);
}

.pure-lp__color--pink { background: #f7cfc9; }
.pure-lp__color--blue { background: #d9e2f0; }
.pure-lp__color--green { background: #dce5df; }
.pure-lp__series-image {
  min-width: 0;
}


@media (max-width: 769px) {

  .mv-02 {
    margin-top: -100px;
  }

  .pc {
    display: none !important;
  }

  .sp {
    display: block !important;
  }

  .pure-lp__sp-purchase {
    display: block;
    padding: 24px 20px;
    background: #e9cece;
    text-align: center;
  }

  .pure-lp__sp-purchase-button {
    display: flex;
    align-items: center;
    justify-content: center;
    gap: 10px;
    width: 100%;
    max-width: 400px;
    min-height: 52px;
    margin: 0 auto;
    padding: 12px 20px;
    box-sizing: border-box;
    border-radius: 30px;
    background: #df91b1;
    color: #fff;
    font-size: 15px;
    font-weight: bold;
    letter-spacing: 0.08em;
    text-decoration: none;
    transition: opacity 0.3s ease;
  }

  .pure-lp__sp-purchase-button:active {
    opacity: 0.75;
  }

  .pure-lp__eyebrow {
    font-size: 14px;
  }

  .pure-lp__hero {
    padding: 30px 0;
  }

  .pure-lp__hero-copy {
    margin: 18px 0 !important;
  }

  .pure-lp__hero-copy {
    font-size: 15px;
    line-height: 2.0;
  }

  .pure-lp__logo {
    margin: 10px !important;
    font-weight: 600;
    font-size: 23px;
  }

  .pure-lp__script {
    width: 60%;
    text-align: center;
    margin: 0 auto !important;
  }

  .pure-lp__feature-badges { left: 2%; bottom: 2%; gap: 4px; }
  .pure-lp__badge { width: clamp(43px, 15vw, 68px); border-radius: 10px; font-size: 8px; }
  .pure-lp__badge-icon { font-size: 21px; }

  .pure-lp__point {
    grid-template-columns: 1fr;
    gap: 14px;
    padding: 34px 0;
  }

  .pure-lp__point-copy { padding: 8px 3% 14px; }
  .pure-lp__point-number { margin-bottom: 13px !important; }

  .pure-lp__point-copy h2 {
    font-size: 15px;
  }

  .pure-lp__point-title { margin-top: 14px !important; }
  .pure-lp__body {
    margin-top: 17px !important;
    font-size: 12px;
  }
  .pure-lp__point--one .pure-lp__point-copy { order: 1; }
  .pure-lp__point--one .pure-lp__point-image { order: 2; }
  .pure-lp__point--two .pure-lp__point-image { order: 1; }
  .pure-lp__point--two .pure-lp__point-copy { order: 2; }
  .pure-lp__point--three .pure-lp__point-copy { order: 1; }
  .pure-lp__point--three .pure-lp__point-image { order: 2; }
  .pure-lp__point--three .pure-lp__body { margin-top: 20px !important; }

  .pure-lp__series {
    grid-template-columns: 1fr;
    gap: 24px;
    margin: 28px 0;
    padding: 38px 5% 28px;
    border-radius: 0 0 0 0 / 0 0 0 0;
  }

  .pure-lp__series::before { top: -12px; height: 25px; }
  .pure-lp__series-info h2 { font-size: 19px; }

  .pure-lp__lineup > div {
    font-size: 12px;
  }

  .pure-lp__series-image {
    order: -1;
  }

  .pure-lp__colors {
    gap: 10px;
  }

  .pure-lp__colors > div {
    gap: 9px;
    font-size: 12px;
    width: 84px;
}

  .pure-lp__section-en {
    margin-top: 5px !important;
    font-size: 12px;
    letter-spacing: .22em;
    text-align: center;
}

  .pure-lp__point--two {
    display: flex;
    flex-direction: column;
  }

  .pure-lp__point--two .pure-lp__point-copy {
    order: 1;
  }

  .pure-lp__point--two .pure-lp__point-image {
    order: 2;
  }

}